Jaelyn Logterman, a studio art major at the University of Wisconsin-Stout, has won the 2026 Wisconsin State Park and Forest vehicle admission pass design contest. The announcement was made by the state’s Department of Natural Resources.
Logterman’s winning design was inspired by her experiences with her black lab, Max. “It is a privilege to know that my artwork will be displayed on a great deal of vehicles across Wisconsin,” Logterman said. In 2023, more than 518,000 Wisconsin state park stickers were sold. The state’s parks, forests, trails, and recreation areas receive over 20 million visits annually.
“Max has come along on every family trip. As a family, we enjoy visiting surrounding rivers, lakes and parks,” she said. “Chasing Max around throughout his adventures has helped keep my feet wet throughout my childhood.”
Wisconsin offers many opportunities for outdoor activities with its numerous lakes and rivers as well as Great Lakes shorelines.
Logterman grew up near Lake Geneva in southern Wisconsin. She chose UW-Stout because of its natural surroundings and its School of Art & Design, which is one of the largest public art schools in the Midwest.
“What I like most about the studio art program at UW-Stout is the range of different course options, the hands-on experiences and the accommodating professors,” she said.
The annual DNR-sponsored design contest is open to high school-age students in Wisconsin. Logterman entered the 2026 contest last spring while taking a graphic design class as a senior at Delavan-Darien High School. The contest received more than 150 submissions this year and has been held for 35 years.
In 2025, the Wisconsin State Park System marked its 125th anniversary with more than 60 state parks, forests and recreation areas.
UW-Stout’s School of Art & Design provides bachelor’s degrees in several fields including animation and digital media; game design and development-art; graphic design and interactive media; illustration; industrial and product design; interior design; studio art; arts administration and entrepreneurship; fashion design and development; video production; as well as an M.F.A. in design. The university also recently introduced a program in game and media studies.
